Loved book cover
Zehn / Books / Marketing & Sales

Loved

by Martina Lauchengco
🎧 24 min listen Marketing & Sales

The product marketer's playbook for making tech products people can't stop talking about.

Key Ideas
Chapter 1 Product marketing is not a launch checklist - it is the stra…

Product marketing is not a launch checklist - it is the strategic core that shapes what gets built. Most companies treat product marketers as order-ta…

Listen to the Full Summary

Zehn gives you a professionally narrated audio summary you can play anywhere — commute, gym, or eyes closed at home.

  • Full audio summary in 24 min
  • Speed control from 0.5× to 2×
  • Ask AI any question while listening
  • Sleep timer & bookmarks built in
← Loved
☰
⋮
Loved
🤖 Ask AI
🔖 Bookmarks
2:53 24:05
↺10
10↻
Timer: OFF
Speed: 1.0×
Subtitle: OFF

Follow Along Word by Word

Turn on Subtitle mode and Zehn syncs live captions to every word as it plays — so you can read and listen at the same time.

  • Live subtitles synced to audio
  • Highlight the active sentence
  • Works in any language
  • Toggle on or off any time
Loved
Most tech products fail not because of bad engineering but
because of bad marketing. Martina Lauchengco, a Silicon
Valley veteran who marketed Netscape and taught at
↺
↻
Loved

Listen Free on Zehn

Get the full 24 min audio summary of Loved — plus 2,000+ more books across every language.

Download on App Store Get it on Google Play
24 minDuration
EnglishLanguage
Marketing & SalesCategory
7 daysFree trial